Ginori sales office in Messina destroyed by earthquake & tidal wave

GINORI STORE DESTROYED BY EARTHQUAKE.

THE Messina store and display rooms of the Societa Ceramica Richard Ginori, of Milan, Italy, were destroyed in the earthquake and tidal wave which devastated Southern Italy and Sicily, and it is believed that G. Chisi, who had charge of the establishment, perished in the ruins. Only one pottery, as far as known, is in the stricken area - a small hotel ware plant operated by a steamship company - and it is not definitely known whether even this was demolished as it is outside the city.

Henry Creange, United States and Canadian representative of the Ginori plants, report that their immense factories are unharmed. All of them are situated in the northern part of Italy, hundreds of miles from the scene of the volcanic disturbance.

While manufacturing interests suffered no great loss, valuable collections of art pottery, statuary and bric-a-brac were destroyed in museums located within the danger zone. Aside from their intrinsic value these exhibits represent an irreparable loss because of their historic and antiquarian value.

The Milan store of Mr. Creange's company has been turned into a hospital supply house, and its goods have been freely given to the authorities for use among the sick and injured. This store was extensively stocked with china for hospital use, the factory being the largest maker of this ware in Italy.